An investigation of the quality of presentation slide design and oral communication in higher education
DOI:
https://doi.org/10.30862/jri.v5i1.608Keywords:
Oral communication, presentation, presentation slides, soft skill, workplaceAbstract
Oral presentation methods utilizing presentation slides are prevalent learning activities in higher education. The workplace also frequently employs presentations to report project outcomes, disseminate new regulations, or convey ideas. This research aims to (a) investigate the evaluation of presentation slide design and text by lecturers and peers; (b) determine the perceived importance of oral presentations and the use of presentation slides in the workplace. This study employs a mixed-methods approach, combining quantitative and qualitative descriptive methods. Data collection involved questionnaires distributed to 222 active students in the 2023-2024 even-semester. Additionally, data were gathered through interviews with two students and four private company leaders in Jakarta and Bekasi, West Java. The results indicate that peer evaluations of presentation design are higher than those of lecturers. Peers assigned lower scores to visual aspects, while lecturers focused on text size. This research does not fully align with communication theory, emphasizing the 7-line pattern with seven words per line on a single presentation slide. Oral presentations in the workplace are considered crucial for career advancement. However, practical shortcomings persist, including poorly structured presentation slides, presenters' insufficient attention to the audience, presentation content lacking supporting data and facts, and presenters resorting to verbatim reading.
References
Baker, M. J., & Baker, W. H. (2019). Extended abstract: Comparison of peer and instructor qualitative feedback on presentations. IEEE International Professional Communication Conference, 2019-July, 90–92. https://doi.org/10.1109/ProComm.2019.00022
Barrett, N. E., & Liu, G. Z. (2019). Factors that influence the development and performance of academic oral presentations using a blended learning environment. Journal of Computer Assisted Learning, 35(6), 708–720. https://doi.org/10.1111/jcal.12376
Bovée, C. L., & Thill, J. V. (2018). Business communication today (14 Edition). Pearson.
Castelló, A., Chavez, D., & Cladellas, R. (2020). Association between slides-format and Major’s contents: effects on perceived attention and significant learning. Multimedia Tools and Applications, 79(33–34), 24969–24992. https://doi.org/10.1007/s11042-020-09170-4
Creswell, J. W. (2018). Research design: Qualitative, quantitative, and mixed methods approaches. SAGE Publications.
de Grez, L., Valcke, M., & Roozen, I. (2012). How effective are self- and peer assessment of oral presentation skills compared with teachers’ assessments? Active Learning in Higher Education, 13(2), 129–142. https://doi.org/10.1177/1469787412441284
Garner, J. K., & Alley, M. P. (2016). Slide structure can influence the presenter’s understanding of the presentation’s content. International Journal of Engineering Education, 32(1A), 39–54.
Gwee, S., & Toh-Heng, H. L. (2015). Developing student oral presentation skills with the help of mobile devices. International Journal of Mobile and Blended Learning, 7(4), 38–56. https://doi.org/10.4018/IJMBL.2015100103
Harrison, S. (2021). Showing as sense-making in oral presentations: The speech-gesture-slide interplay in TED talks by Professor Brian Cox. Journal of English for Academic Purposes, 53, 1–18. https://doi.org/10.1016/j.jeap.2021.101002
Herting, D. C., Pros, R. C., & Tarrida, A. C. (2020). Patterns of PowerPoint use in higher education: a Comparison between the natural, medical, and social sciences. Innovative Higher Education, 45(1), 65–80. https://doi.org/10.1007/s10755-019-09488-4
Hertz, B., van Woerkum, C., & Kerkhof, P. (2015). Why do scholars use PowerPoint the way they do? Business Communication Quarterly, 78(3), 273–291. https://doi.org/10.1177/2329490615589171
Howell, B. F., Hemming, A. L., Kilbourn-Barber, G., & Christensen, S. Y. (2023). Exploring the impact of linear & non-linear presentation methods in a design history course. Proceedings of the International Conference on Engineering and Product Design Education, EPDE 2023. https://doi.org/10.35199/EPDE.2023.97
Kim, S., Lee, J. G., & Yi, M. Y. (2017). Developing information quality assessment framework of presentation slides. Journal of Information Science, 43(6), 742–768. https://doi.org/10.1177/0165551516661917
Krämer, A., Böhrs, S., & Ilemann, S. (2021). How to effectively and efficiently communicate research results? Experimental study on the influence of interactivity and presentation form on knowledge transfer and cognitive activity. Journal of Education and Learning, 10(4), 87. https://doi.org/10.5539/jel.v10n4p87
Lehman, C. M., & Dufrene, D. D. (2011). Business communication. Cengage.
Liang, H. Y., & Kelsen, B. (2018). Influence of personality and motivation on oral presentation performance. Journal of Psycholinguistic Research, 47(4), 755–776. https://doi.org/10.1007/s10936-017-9551-6
Mayer, R. E. (2024). The past, present, and future of the cognitive theory of multimedia learning. Educational Psychology Review, 36(1). https://doi.org/10.1007/s10648-023-09842-1
Miles, M. B., Huberman, A. M., & Saldana, J. (2014). Qualitative data analysis: A sourcebook of new methods. Arizona State University.
Moldovan, R. E. (2023). Teaching public speaking to business students. Journal of Romanian Literary Studies, 32, 269–276.
Okereke, C. (2015). Effect of peer-group and lecturer assessments on tertiary institution students learning. Journal of International Academic Research for Multidisciplinary, 625(12), 366–370.
Ong, T. W. S., Ting, S.-H., Raslie, H., Marzuki, E., Chuah, K.-M., & Jerome, C. (2022). University students’ communication and employability skills: Mismatch perspectives of students, lecturers, and employers in Sarawak, Malaysia. NOTION: Journal of Linguistics, Literature, and Culture, 4(2), 94–104. https://doi.org/10.12928/notion.v4i2.6003
Oren, F. S. (2018). Self, peer and teacher assessments: What is the level of relationship between them? European Journal of Education Studies, 4(7), 1–19. https://doi.org/10.5281/zenodo.1249959
Peng, Y. H., Jang, J., Bigham, J. P., & Pavel, A. (2021). Say it all: Feedback for improving non-visual presentation accessibility. Conference on Human Factors in Computing Systems - Proceedings. https://doi.org/10.1145/3411764.3445572
Rajendran, R., Din, R., & Othman, N. (2023). A critical review on using canva as a visual media platform for English language learning. International Journal of Academic Research in Business and Social Sciences, 13(6). https://doi.org/10.6007/ijarbss/v13-i6/14513
Riduwan, & Sunarto. (2017). Pengantar statistika untuk penelitian: Pendidikan sosial ekonomi komunikasi dan bisnis (H. Akdon, Ed.). Alfabeta.
Roberts, D. (2018). ‘The message is the medium’: Evaluating the use of visual images to provoke engagement and active learning in politics and international relations lectures*. Politics, 38(2), 232–249. https://doi.org/10.1177/0263395717717229
Ruado, L. F., & Cortez, L. A. S. (2024). Enhancing student engagement and achievement in biology through interactive slide presentations. American Journal of Education and Technology, 3(1), 51–59. https://doi.org/10.54536/ajet.v3i1.2520
Saputra, M. D. A., Ulfa, S., & Degeng, M. D. K. (2024). Project-based learning in basic photography learning: The effect on student learning outcome. Journal of Research in Instructional, 4(2), 324–332. https://doi.org/10.30862/jri.v4i2.421
Seetha, N. (2014). Are soft skills important in the workplace? - A Preliminary investigation in Malaysia. International Journal of Academic Research in Business and Social Sciences, 4(4), 44–56. https://doi.org/10.6007/ijarbss/v4-i4/751
Shannon, A., Hammer, J., Thurston, H., Diehl, N., & Dow, S. (2016). Peer presents: A web-based system for in-class peer feedback during student presentations. DIS 2016 - Proceedings of the 2016 ACM Conference on Designing Interactive Systems: Fuse, 447–458. https://doi.org/10.1145/2901790.2901816
Sofiah, V., & Abidin, Y. (2024). Canva-based e-portfolio in English writing class: The implementation and students’ response. ANCOLT International Proceedings on Language Teaching, 1(1), 1–12.
Steverding, D., Tyler, K. M., & Sexton, D. W. (2016). Evaluation of marking of peer marking in oral presentation. Perspectives on Medical Education, 5(2), 103–107. https://doi.org/10.1007/s40037-016-0254-8
Tait-McCutcheon, S., & Knewstubb, B. (2018). Evaluating the alignment of self, peer and lecture assessment in an Aotearoa New Zealand pre-service teacher education course. Assessment and Evaluation in Higher Education, 43(5), 772–785. https://doi.org/10.1080/02602938.2017.1408771
Ting, S. H. (2023). Student weaknesses in aesthetics of posters. Qeios, 1–15. https://doi.org/https://doi.org/10.32388/B3OQ7F
Wolfe, J., Shanmugaraj, N., Reineke, J., Caton Peet, L., & Moreau, C. P. (2024). Advancing the knowledge base on effective presentation slide design: Three pilot studies. Journal of Technical Writing and Communication, 54(3), 235–264. https://doi.org/10.1177/00472816231169433
Xu, Q., Chen, S., Wang, J., & Suhadolc, S. (2021). Characteristics and effectiveness of teacher feedback on online business English oral presentations. Asia-Pacific Education Researcher, 30(6), 631–641. https://doi.org/10.1007/s40299-021-00595-5
Zayapragassarazan, Z., & Mohapatra, D. P. (2021). Effective learner engagement strategies in visual presentations. Journal of Education Technology in Health Sciences, 8(1), 2–11. https://doi.org/10.18231/j.jeths.2021.002
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Sri Hapsari Wijayanti, Theresia Dian Widyastuti, Rodemeus Ristyantoro, Herry Pramono

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.